Founded in 1960, the Three Sons has been a staple of Milford, IA retail. From Herman and Emil Richter, owners, was born the University of Okoboji, a ficticious university that calls the entire Iowa Great Lakes the campus of the U of O. Part of the experience of shopping the three sons, if walking the old battered floors, and taking a trip upstairs for half price, plus a buck. Brands you would expect in Milford Iowa are abundant, such as Patagonia, Oakley, Under Armour, Tommy Bahama, and more. There are currently 2 other stores; one at the amusement park, and another near the Regal Beagle called the bridge store. No self-respecting visitor to Okoboji leaves without visiting one of their stores.

Sunshine Foods, located on Highway 71, is Milford's only full service supermarket offering Fresh Produce - Butcher Fresh Meats - Deli - Kitchen

Since 1973 Treasure Village has provided great family friendly entertainment, including a mini golf course, live children's theatre and gospel concerts for all ages to enjoy. They also offer Flea Markets throughout the year and already have 3 of them scheduled for 2017, make sure to check them out memorial weekend, 4th of July, and Labor Day weekend. If you would like to check it, follow the link to their website for coupons.