Spirit Lake Area Insights

Open 7 days a week and all year round, Fashion Formula showcases clothing for any season in sizes S to 2X! From dressy to casual in brand names such as Karen Kane, Erin London, Ethyl, Multiples, Jess & Jane and many other brands; as well as shoes, handbags, and accessories to complete any outfit.

Wild Child, which features stylish clothing, accessories and awesome toys for children and newborns, is all about quality clothing and toys. Wild Child is the "go to" store for people with all budgets, and offers styles that cannot be found anywhere else, and strives to offer unique apparel and toys that are fun, functional and educational.

Boat House Apparel brings chic clothing to the Okoboji area, with her designs centered around life at the lake. The stylish tops, dresses, and more have witty sayings, anchors, and all things that remind us of the lake we all know and love. With a large online presence, Boat House is not only popular in Spirit Lake, but all over the country! Bringing comfort and chic to her amazing designs, the owner of Boat House, Laura, has sure made an amazing clothing line right here in the heart of Spirit Lake.

Located in the Great Lakes Mall, The Look is one of the most popular places to shop for clothes in the area. With the most stylish clothing for juniors to women, they have new styles arrive daily! This store is always up to date with the latest fashion trends, and you can always find something you're dying to have. This is my wife's favorite place to shop in the Okoboji area.